Product milestone · 2011-07-08
Spiegel, Murphy and Brown launched the app on iOS under the name Picaboo. [1]
Archive record · not confirmed as the current logo.
Logo files, variants & history · SVG, PNG · updated 2 mo ago
Brand profile
Multimedia messaging app
Snapchat is an American multimedia messaging app developed by Snap Inc., originally called Snapchat Inc. Pictures and messages sent on it, called Snaps, are usually available only for a short time before recipients can no longer open them.
Evan Spiegel, Bobby Murphy and Reggie Brown, former Stanford University students, created the app. Its icon shows a white ghost on a yellow background.
Available in this archive
Snapchat has 6 downloadable files in SVG, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 2,048 pixels on the longest side.
Choose a format and size ↓File library
Browse recorded formats and variants for Snapchat. Source formats appear first, followed by raster sizes.
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
A file link or download does not grant a trademark licence or permission to reuse a logo.
Brand heritage
One logo record is catalogued. The milestones below are dated separately from it.
The app’s launch as Picaboo, its 2011 relaunch as Snapchat, the 2016 company rename and the 2019 change to the icon outline, as recorded in the cited sources. Earlier redrawings of the ghost are not dated here. Company and product dates are labelled separately from design changes.
Product milestone · 2011-07-08
Spiegel, Murphy and Brown launched the app on iOS under the name Picaboo. [1]
Product milestone · 2011-09
The app was relaunched as Snapchat. The team concentrated on usability rather than branding, with one exception: it kept a mascot designed by Brown and named “Ghostface Chillah” after the rapper Ghostface Killah of the Wu-Tang Clan. [1]
Company milestone · 2016-09-24
Snapchat Inc. was renamed Snap Inc., coinciding with the introduction of Spectacles, its first hardware product. [1] [2]
Logo milestone · 2019-08
An app update thickened the outline of the ghost in the Snapchat icon; the white ghost on a yellow background was otherwise unchanged. [3]
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Monochrome community vector reproduction from Simple Icons. The SVG is a sanitized drawing copy and PNGs are generated renditions, not official press-kit masters. The collection date is not the logo’s introduction date.
Colour sample
Colour recorded with the Simple Icons community reproduction. It is not an owner-published colour specification. See other black logos →
Design context
Creative Bloq described the heavier 2019 outline as a reasonable change for accessibility on a white-on-yellow icon, although many users criticised it on release.
From the researched record (AI-assisted source review); see research sources.
Reference
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
2019-08: An app update thickened the outline of the ghost in the Snapchat icon; the white ghost on a yellow background was otherwise unchanged. [3]
Available file formats: SVG, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
No other archived mark is listed as a close match; that is not a uniqueness or trademark check. The similarity check shows weaker candidates.
Same industry
Listed because the archive records the same industry, United States first.
Provenance
Simple Icons community reproduction (github.com/simple-icons/simple-icons · icons/snapchat.svg), checked by an AI-assisted process; an editor has not reviewed it.
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
SimilarLogo. “Snapchat logo record.” Updated 2026-09-08. https://similarlogo.com/brand/snapchat/
This is a monochrome community vector reproduction from Simple Icons, not an official press-kit master. Downloads include a cleaned SVG and PNG sizes generated from it. The collection date is not the logo’s introduction date.
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