Earlier and current logos
Archive version pairs
45 version pairs·19 with a cited milestone in the current record's year
Each card shows a brand's earlier archive record beside its current one. The years are archive labels, not adoption dates; where the brand has cited research, the card says whether it records a logo milestone in the same year.
1984→20251984 to 2025Latest archive label
Earlier record
Current recordKorean Air logo records labelled 1984 and 2025Red-blue Taegeuk before March 2025 → 2025 Taegeuk symbol; source reproduction · Airlines & AviationCited research records a logo milestone in 2025.Compare with currentFull record
2013→20242013 to 2024Archive labels
Earlier record
Current recordSuperman logo records labelled 2013 and 2024Man of Steel → Wordmark · Comics & CharactersCited logo milestone: 1941; none is recorded for 2024. The full record has the sources.Compare with currentFull record
2018→20232018 to 2023Archive labels
Earlier record
Current recordLinkedIn logo records labelled 2018 and 2023Software & SaaSCited logo milestone: 2019; none is recorded for 2023. The full record has the sources.Compare with currentFull record
2019→20232019 to 2023Archive labels
Earlier record
Current recordFacebook logo records labelled 2019 and 2023Media & StreamingCited research records a logo milestone in 2023.Compare with currentFull record
2016→20232016 to 2023Archive labels
Earlier record
Current recordInstagram logo records labelled 2016 and 2023Redesign Instagram → Current Instagram · Media & StreamingCited logo milestones: 2011, 2016; none is recorded for 2023. The full record has the sources.Compare with currentFull record
2014→20232014 to 2023Archive labels
Earlier record
Current recordPepsi logo records labelled 2014 and 2023Beverages & Soft DrinksCited research records a logo milestone in 2023.Compare with currentFull record
2014→20232014 to 2023Archive labels
Earlier record
Current recordPorsche logo records labelled 2014 and 2023Automotive & MobilityCited research records a logo milestone in 2023.Compare with currentFull record
2021→20232021 to 2023Archive labels
Earlier record
Current recordNBA logo records labelled 2021 and 2023Anniversary → Official · Sportswear & LeaguesCited logo milestones: 1969, 2017; none is recorded for 2023. The full record has the sources.Compare with currentFull record
2019→20222019 to 2022Archive labels
Earlier record
Current recordRoblox logo records labelled 2019 and 2022Icon · Gaming & EsportsCited research records a logo milestone in 2022.Compare with currentFull record
2012→current2012 to currentArchive labels
Earlier record
Current recordTwitter / X: earlier record labelled 2012 and the current recordTwitter Wordmark Black → X app icon — archive rendition · Media & StreamingCited logo milestones: 2012, 2023; the current record is undated. The full record has the sources.Compare with currentFull record
2017→20222017 to 2022Archive labels
Earlier record
Current recordBatman logo records labelled 2017 and 2022Justice League Batman Chest Emblem → The Batman Movie · Comics & CharactersCited logo milestones: 1964, 2000, 2021; none is recorded for 2022. The full record has the sources.Compare with currentFull record
2021→20222021 to 2022Archive labels
Earlier record
Current recordOnlyFans logo records labelled 2021 and 2022Media & StreamingNo cited logo history on file; the years are archive labels.Compare with currentFull record
2015→20212015 to 2021Archive labels
Earlier record
Current recordDiscord logo records labelled 2015 and 2021Software & SaaSCited research records a logo milestone in 2021.Compare with currentFull record
2013→20202013 to 2020Archive labels
Earlier record
Current recordSpotify logo records labelled 2013 and 2020Media & StreamingCited logo milestones: 2015, 2024; none is recorded for 2020. The full record has the sources.Compare with currentFull record
1997→20201997 to 2020Archive labels
Earlier record
Current recordBMW logo records labelled 1997 and 2020Automotive & MobilityCited research records a logo milestone in 2020.Compare with currentFull record
2012→20202012 to 2020Archive labels
Earlier record
Current recordKia logo records labelled 2012 and 2020Automotive & MobilityCited logo milestone: 2021; none is recorded for 2020. The full record has the sources.Compare with currentFull record
2005→20202005 to 2020Archive labels
Earlier record
Current recordToyota logo records labelled 2005 and 2020Automotive & MobilityCited logo milestones: 1936, 1989; none is recorded for 2020. The full record has the sources.Compare with currentFull record
1998→20191998 to 2019Archive labels
Earlier record
Current recordGucci logo records labelled 1998 and 2019Fashion & LuxuryCited logo milestone: 1964; none is recorded for 2019. The full record has the sources.Compare with currentFull record
2004→20182004 to 2018Archive labels
Earlier record
Current recordTarget logo records labelled 2004 and 2018Retail & E-commerceCited logo milestones: 1962, 1968; none is recorded for 2018. The full record has the sources.Compare with currentFull record
2017→20182017 to 2018Archive labels
Earlier record
Current recordTikTok logo records labelled 2017 and 2018The Current Official TikTok Variation · Media & StreamingCited research records a logo milestone in 2018.Compare with currentFull record
2006→20182006 to 2018Archive labels
Earlier record
Current recordMcDonald's logo records labelled 2006 and 2018Food & RestaurantsCited logo milestones: 1953, 1962, 1968; none is recorded for 2018. The full record has the sources.Compare with currentFull record
1993→20171993 to 2017Archive labels
Earlier record
Current recordNBA Eastern Conference logo records labelled 1993 and 2017Eastern Conference · Sportswear & LeaguesNo cited logo history on file; the years are archive labels.Compare with currentFull record
2015→20172015 to 2017Archive labels
Earlier record
Current recordYouTube logo records labelled 2015 and 2017Icon · Media & StreamingCited research records a logo milestone in 2017.Compare with currentFull record
1993→20171993 to 2017Archive labels
Earlier record
Current recordNBA Western Conference logo records labelled 1993 and 2017Western Conference · Sportswear & LeaguesNo cited logo history on file; the years are archive labels.Compare with currentFull record
2013→20172013 to 2017Archive labels
Earlier record
Current recordApple logo records labelled 2013 and 2017Software & SaaSCited logo milestones: 1977, 1999; none is recorded for 2017. The full record has the sources.Compare with currentFull record
2014→20162014 to 2016Archive labels
Earlier record
Current recordNetflix logo records labelled 2014 and 2016Symbol · Media & StreamingCited research records a logo milestone in 2016.Compare with currentFull record
2013→20152013 to 2015Archive labels
Earlier record
Current recordGoogle logo records labelled 2013 and 2015Software & SaaSCited research records a logo milestone in 2015.Compare with currentFull record
2012→20152012 to 2015Archive labels
Earlier record
Current recordAmazon logo records labelled 2012 and 2015Retail & E-commerceCited logo milestones: 1999, 2025; none is recorded for 2015. The full record has the sources.Compare with currentFull record
2014→20152014 to 2015Archive labels
Earlier record
Current recordSpider-Man logo records labelled 2014 and 2015All New All Different Spider Man · Comics & CharactersNo cited logo history on file; the years are archive labels.Compare with currentFull record
2007→20142007 to 2014Archive labels
Earlier record
Current recordPayPal logo records labelled 2007 and 2014Fintech & PaymentsCited research records a logo milestone in 2014.Compare with currentFull record
How to read these records
A pair shows two archive records and their stored artwork. A filename or archive year does not establish when a logo changed. The full record lists the cited history, its sources and the files currently available. Coverage is incomplete, and new records are added without a fixed schedule.