Company milestone · 1937-05-28
The company that became Volkswagen was established in Berlin by the German Labour Front. [1]
Archive record · not confirmed as the current logo.
Logo files, variants & history · SVG, PNG · updated 2 mo ago
Brand profile
Automobile manufacturer
Volkswagen is a German car brand headquartered in Wolfsburg. It was established on 28 May 1937 in Berlin by the German Labour Front and revived after the Second World War under British Army officer Ivan Hirst.
The name Volkswagen comes from the German words Volk (“people”) and Wagen (“car”), meaning “people’s car”. The brand, known for the Beetle, is the flagship of the Volkswagen Group.
The designer of the original VW logo is disputed. Porsche’s newsroom says the Porsche engineer Franz Xaver Reimspieß presumably designed it in 1936, while other accounts name the graphic designer Nikolai Borg or the artist Martin Freyer.
Available in this archive
Volkswagen has 6 downloadable files in SVG, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 2,048 pixels on the longest side.
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Browse recorded formats and variants for Volkswagen. Source formats appear first, followed by raster sizes.
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
A file link or download does not grant a trademark licence or permission to reuse a logo.
Brand heritage
One logo record is catalogued. The milestones below are dated separately from it.
Company origins, the 1939 form of the VW logo and the 2019 flat logo, as recorded in the cited sources. Logo revisions between 1945 and 2019 are not covered. Company and product dates are labelled separately from design changes.
Company milestone · 1937-05-28
The company that became Volkswagen was established in Berlin by the German Labour Front. [1]
Company milestone · 1938-05
Construction of the Volkswagen factory began in the new town of Stadt des KdF-Wagens, now Wolfsburg, which was built for the factory’s workers. [1]
Logo milestone · 1939
The VW initials in the logo were surrounded by a shape suggesting a swastika; Volkswagen dropped this element after the end of the Second World War. [3]
Company milestone · 1945
The heavily bombed factory was placed under the control of British Army officer Major Ivan Hirst; in September 1945 the British Army ordered 20,000 cars. [1]
Company milestone · 1960-08-22
Volkswagenwerk GmbH was renamed Volkswagenwerk AG. [1]
Logo milestone · 2019-09
Volkswagen introduced a flat, two-dimensional logo “reduced to its essential elements”, shown at the IAA in Frankfurt with the ID.3 and intended for digital applications. [2]
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Monochrome community vector reproduction from Simple Icons. The SVG is a sanitized drawing copy and PNGs are generated renditions, not official press-kit masters. The collection date is not the logo’s introduction date.
Colour sample
Colour recorded with the Simple Icons community reproduction. It is not an owner-published colour specification. See other black logos →
Design context
The 2019 change replaced about 70,000 logos at dealer and service sites in 171 markets.
The strategic basis of the 2019 brand design was set by a joint Volkswagen Design and Marketing team rather than by external agencies; 19 internal teams and 17 external agencies took part in the nine-month implementation.
The 2019 design added a new blue tone to the blue-and-white logo, a sound logo in place of a brand claim, and a female brand voice in almost all markets.
From the researched record (AI-assisted source review); see research sources.
Reference
Flat Volkswagen logo and brand design (2019) is credited to Volkswagen Design and Marketing (studio). The designer of the specific file version shown on this page is not recorded. [2]
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
1939: The VW initials in the logo were surrounded by a shape suggesting a swastika; Volkswagen dropped this element after the end of the Second World War. 2019-09: Volkswagen introduced a flat, two-dimensional logo “reduced to its essential elements”, shown at the IAA in Frankfurt with the ID.3 and intended for digital applications. [2] [3]
Available file formats: SVG, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
Ranked from image embeddings, perceptual hashes and geometric evidence. Ranks are not percentages or trademark clearance.
Same industry
Listed because the archive records the same industry, Germany first.
Provenance
Simple Icons community reproduction (github.com/simple-icons/simple-icons · icons/volkswagen.svg), checked by an AI-assisted process; an editor has not reviewed it.
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
SimilarLogo. “Volkswagen logo record.” Updated 2026-09-08. https://similarlogo.com/brand/volkswagen/
This is a monochrome community vector reproduction from Simple Icons, not an official press-kit master. Downloads include a cleaned SVG and PNG sizes generated from it. The collection date is not the logo’s introduction date.
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