Company milestone · 1810
The Peugeot family business began; the heritage association L’Aventure Peugeot names the company formed that year Peugeot Frères aînés. [1] [3]
Archive record · not confirmed as the current logo.
Logo files, variants & history · SVG, PNG · updated 2 mo ago
Brand profile
Automobile brand
Peugeot is a French automobile brand owned by Stellantis. It began as a family business in 1810, and Automobiles Peugeot was created in 1896.
The brand’s emblem is a lion. Its original form, a lion walking on an arrow, was meant to evoke the speed, strength and flexibility of Peugeot saw blades, and Émile Peugeot applied for the lion trademark on 20 November 1858.
Sources: [1]
Available in this archive
Peugeot has 6 downloadable files in SVG, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 2,048 pixels on the longest side.
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Browse recorded formats and variants for Peugeot. Source formats appear first, followed by raster sizes.
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
Monochrome rendition · Community reproduction
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Brand heritage
One logo record is catalogued. The milestones below are dated separately from it.
Selected dated versions of the Peugeot lion from 1847 to 2021, as recorded in the cited sources. Stellantis & You UK counts the 2021 design as the 11th update since 1850; not every intermediate version is dated here. Company and product dates are labelled separately from design changes.
Company milestone · 1810
The Peugeot family business began; the heritage association L’Aventure Peugeot names the company formed that year Peugeot Frères aînés. [1] [3]
Logo milestone · 1847
The Peugeot brothers asked a goldsmith and engraver in Montbéliard to draw a lion as the company emblem. French Wikipedia names him Justin Blazer; L’Aventure Peugeot gives his name as Jules Blazer. [2] [3]
Company milestone · 1858-11-20
Émile Peugeot applied for the lion trademark. L’Aventure Peugeot states that the “lion on an arrow” design had been engraved on Peugeot saws since 1850. [1] [2] [3]
Visual identity milestone · 1933
From the Paris Motor Show of 1933 the lion emblem was standardised across Peugeot’s production. French Wikipedia dates its appearance on the cars to late 1905 and a lion radiator-cap mascot to 1923. [2]
Logo milestone · 1948
On the Peugeot 203 the arrow beneath the lion was dropped, and a heraldic lion rearing on its hind legs, as in the arms of Franche-Comté, appeared. [2]
Logo milestone · 2010
A new version of the lion was introduced and stayed in use until February 2021. French Wikipedia says the upright lion went through eight successive modifications up to this 2010 version. [1] [2]
Logo milestone · 2021-02-25
Peugeot presented a new logo created by the Peugeot Design Lab: a roaring lion’s head inside a coat of arms. Stellantis & You UK described it as the 11th update to the lion emblem since 1850, and French Wikipedia records that it appeared on the third-generation 308 from March 2021. [2] [4]
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Monochrome community vector reproduction from Simple Icons. The SVG is a sanitized drawing copy and PNGs are generated renditions, not official press-kit masters. The collection date is not the logo’s introduction date.
Colour sample
Colour recorded with the Simple Icons community reproduction. It is not an owner-published colour specification. See other black logos →
Design context
French Wikipedia links the lion to the heraldic lion in the arms of Franche-Comté, the region where the Peugeot family business began.
According to French Wikipedia, the 2021 badge on the grille of the third-generation 308 is made with indium so that a radar can operate behind it.
From the researched record (AI-assisted source review); see research sources.
Reference
2021 lion’s-head coat-of-arms logo (2021) is credited to Peugeot Design Lab (studio). The designer of the specific file version shown on this page is not recorded. [4]
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
1847: The Peugeot brothers asked a goldsmith and engraver in Montbéliard to draw a lion as the company emblem. French Wikipedia names him Justin Blazer; L’Aventure Peugeot gives his name as Jules Blazer. 1948: On the Peugeot 203 the arrow beneath the lion was dropped, and a heraldic lion rearing on its hind legs, as in the arms of Franche-Comté, appeared. 2010: A new version of the lion was introduced and stayed in use until February 2021. French Wikipedia says the upright lion went through eight successive modifications up to this 2010 version. 2021-02-25: Peugeot presented a new logo created by the Peugeot Design Lab: a roaring lion’s head inside a coat of arms. Stellantis & You UK described it as the 11th update to the lion emblem since 1850, and French Wikipedia records that it appeared on the third-generation 308 from March 2021. [1] [2] [3] [4]
Available file formats: SVG, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
No other archived mark is listed as a close match; that is not a uniqueness or trademark check. The similarity check shows weaker candidates.
Same industry
Listed because the archive records the same industry, France first.
Provenance
Simple Icons community reproduction (github.com/simple-icons/simple-icons · icons/peugeot.svg), checked by an AI-assisted process; an editor has not reviewed it.
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
SimilarLogo. “Peugeot logo record.” Updated 2026-09-08. https://similarlogo.com/brand/peugeot/
This is a monochrome community vector reproduction from Simple Icons, not an official press-kit master. Downloads include a cleaned SVG and PNG sizes generated from it. The collection date is not the logo’s introduction date.
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