Company milestone · 1909
Ettore Bugatti founded his automobile company in Molsheim, Alsace, which was then part of the German Empire. [2]
Bugatti Logo
Archive record · not confirmed as the current logo.
Logo files, variants & history · SVG, PNG · updated 29 days ago
File checks recorded: The file registry records a passed file-format check for each file.AI-assisted source check: An AI-assisted process compared the artwork with its recorded source URL; an editor has not reviewed it.Editorial / reference only: Recorded use status for this logo record.
Brand profile
About Bugatti
Sports car manufacturer
Bugatti Automobiles S.A.S. is a French sports car manufacturer based in Molsheim, Alsace. Volkswagen established it in 1998 as a subsidiary, and since November 2021 it has been part of Bugatti Rimac, a joint venture between Rimac Group and Porsche.
The original Bugatti marque was founded in 1909 in Molsheim, then part of the German Empire, by the Italian-born designer Ettore Bugatti. After his death in 1947 the company declined, and in 1987 the Italian entrepreneur Romano Artioli bought the brand name and revived it.
Available in this archive
Bugatti logo files at a glance
Bugatti has 6 downloadable files in SVG, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 2,048 pixels on the longest side.
Choose a format and size ↓File library
Files & downloads
Browse recorded formats and variants for Bugatti. Source formats appear first, followed by raster sizes.
Available from SimilarLogo
SVG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
A file link or download does not grant a trademark licence or permission to reuse a logo.
Brand heritage
Logo history & brand milestones
One logo record is catalogued. The milestones below are dated separately from it.
The 1909 oval badge, later changes to how it is made, and the 2022 corporate identity. Intermediate revisions of the badge are not dated in the sources checked. Company and product dates are labelled separately from design changes.
Logo milestone · 1909
Towards the end of 1909, Ettore Bugatti fitted an oval badge of enamelled metal to the radiator of the Type 13, the first official Bugatti. It carried white BUGATTI lettering on red, the initials EB in black above it and 60 red dots on a white border; Bugatti had developed a similar logo for his previous employer, Deutz. [3]
Company milestone · 1987
Romano Artioli acquired the Bugatti brand and founded Bugatti Automobili S.p.A., which built the EB110 at a new factory in Campogalliano, near Modena. [2]
Company milestone · 1998-12-22
Volkswagen established Bugatti Automobiles S.A.S. and took over the design and naming rights to Bugatti from Romano Artioli. [1]
Product milestone · 2003
The Bavarian embossing company Poellath began making Bugatti's radiator badges, first for the Veyron 16.4. The badges of the modern era are made of 970 sterling silver with enamel. [3]
Visual identity milestone · 2016-02-29
Bugatti unveiled the Chiron at the Geneva Motor Show. Its badge, in development since 2014, was 14 mm wider and 8 mm taller than the Veyron's, with the lettering and dots enamelled on a raised plane about two millimetres above the background. [1] [3]
Company milestone · 2021-11
Bugatti became part of Bugatti Rimac, a joint venture between Rimac Group and Porsche, led by Mate Rimac. [1]
Visual identity milestone · 2022-07
Bugatti introduced a corporate identity developed with Interbrand, with a custom typeface drawn from vintage French street signs and the company's photographic archive, and a Bugatti Blue colour palette. The rollout began with a change of logo on social media channels, stationery and events; Robb Report, citing Autocar, reported that the new logo was not expected to replace the red oval badge on the cars. [4] [5]
Research sources
- Bugatti Automobiles ↗ · Wikipedia · accessed 2026-09-25
- Bugatti ↗ · Wikipedia · accessed 2026-09-25
- The Bugatti “Macaron” badge – a unique component made of silver ↗ · Bugatti, 2020-10-15 · accessed 2026-09-25
- Bugatti’s new look is bolder, sleeker, and slightly sci-fi, thanks to Interbrand ↗ · It's Nice That, 2022-07-27 · accessed 2026-09-25
- Bugatti Just Unveiled a Brand New Logo ↗ · Robb Report, 2022-07-28 · accessed 2026-09-25
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Dates not verifiedStatus unverified
Bugatti logo Monochrome rendition · Community reproduction
Monochrome community vector reproduction from Simple Icons. The SVG is a sanitized drawing copy and PNGs are generated renditions, not official press-kit masters. The collection date is not the logo’s introduction date.
1/1
All 1 logo record for Bugatti
- Bugatti logo Monochrome rendition · Community reproduction (this page)
Colour sample
Rendition colours
Black (primary sample)Primary
- HEX
- #000000
- RGB
- 0, 0, 0
Text contrast on white21:1 · AAA
Text contrast on near-black1.11:1 · Fail
Colour recorded with the Simple Icons community reproduction. It is not an owner-published colour specification. See other black logos →
Design context
Logo design & typography notes
Bugatti states that the red of the badge stands for power and passion, the white for elegance and nobility and the black for excellence and courage, and that by legend the 60 dots represent pearls or threads in the Art Nouveau manner. According to the company, the appearance of the badge changed only slightly over the years.
It's Nice That reported that the EB logo, based on Ettore Bugatti's initials, was kept unchanged in the 2022 identity.
From the researched record (AI-assisted source review); see research sources.
Researched typography noteThe 2022 identity introduced a custom typeface based on vintage French street signs and material from Bugatti's photographic archive.
Logo lettering can differ from a brand’s corporate typefaces.
Reference
Frequently asked
Who designed the Bugatti logo?
Oval radiator badge (1909) is credited to Ettore Bugatti. 2022 corporate identity and custom typeface (2022) is credited to Interbrand (agency). The designer of the specific file version shown on this page is not recorded. [3] [4] [5]
Can I use the Bugatti logo?
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
When did Bugatti change its logo?
1909: Towards the end of 1909, Ettore Bugatti fitted an oval badge of enamelled metal to the radiator of the Type 13, the first official Bugatti. It carried white BUGATTI lettering on red, the initials EB in black above it and 60 red dots on a white border; Bugatti had developed a similar logo for his previous employer, Deutz. [3]
What file formats are available for the Bugatti logo in this archive?
Available file formats: SVG, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
Marks with visual support
Ranked from image embeddings, perceptual hashes and geometric evidence. Ranks are not percentages or trademark clearance.
Same industry
More Automotive & Mobility logos
Listed because the archive records the same industry, France first.
Provenance
Source & evidence
Simple Icons community reproduction (github.com/simple-icons/simple-icons · icons/bugatti.svg), checked by an AI-assisted process; an editor has not reviewed it.
Editorial / reference only. Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence.
Technical provenance
Source typeSimple Icons community reproductionInspect source reference ↗
Source reviewAI-assisted check · 2026-09-08; no editor reviewInspect the recorded website
- Source
- github.com/simple-icons/simple-icons · icons/bugatti.svg
- Source date
- 2026-09-08
- Recorded by
- Archive import with an AI-assisted source check
- Originality
- Community vector reproduction; not an official master
- SHA-256
- fb201ebd9a657344cd07ffc9cd768f0b8099d5cfd1839e88b77700f45c8a2ed8
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
Cite or link to this record
SimilarLogo. “Bugatti logo record.” Updated 2026-09-25. https://similarlogo.com/brand/bugatti/
Record Change log (1)
2026-09-08Bugatti: source-attributed artwork and PNG/SVG renditions added.
This is a monochrome community vector reproduction from Simple Icons, not an official press-kit master. Downloads include a cleaned SVG and PNG sizes generated from it. The collection date is not the logo’s introduction date.
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