Company milestone · 1919-08-11
Earl “Curly” Lambeau and George Whitney Calhoun founded the Green Bay Packers. [1]
Green Bay Packers Logo
Logo files, variants & history · AI, PNG · updated 2 mo ago
File checks recorded: The file registry records a passed file-format check for each file.Editorial / reference only: Recorded use status for this logo record.
Brand profile
About Green Bay Packers
Professional American football team
The Green Bay Packers are a professional American football team based in Green Bay, Wisconsin. They compete in the National Football League (NFL) as a member of the NFC North division.
Earl “Curly” Lambeau and George Whitney Calhoun founded the team on 11 August 1919, and it joined the American Professional Football Association, the forerunner of the NFL, in 1921.
The team is named after the Indian Packing Company, Lambeau’s employer, which gave $500 for uniforms and equipment on condition that the team carry its sponsor’s name.
The Packers are a non-profit, community-owned team, and they have played home games at Lambeau Field since 1957.
Sources: [1]
Company: National Football League.
Available in this archive
Green Bay Packers logo files at a glance
Green Bay Packers has 2 downloadable files in AI, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 3,000 pixels on the longest side.
Choose a format and size ↓File library
Files & downloads
Browse recorded formats and variants for Green Bay Packers. Source formats appear first, followed by raster sizes.
Available from SimilarLogo
AI · Primary
NFL Green Bay · Current
PNG · Primary
NFL Green Bay · Current
A file link or download does not grant a trademark licence or permission to reuse a logo.
Brand heritage
Logo history & brand milestones
One logo record is catalogued. The milestones below are dated separately from it.
Packers logos from the first official logo of 1950 to the helmet G of 1961 and its change to an oval by 1970, as recorded by the team and cited reporting. Company and product dates are labelled separately from design changes.
Logo milestone · 1950
The team’s first official logo appeared: the word Packers in green capitals with an enlarged P, set over a football and two goalposts. [3]
Logo milestone · 1954
A new logo showed a silhouette of Wisconsin inside a football, with a player cocking his arm to throw a pass. [3]
Logo milestone · 1959
With Vince Lombardi’s arrival, an overlapping block G and B was designed for caps, shirts and jackets. [3]
Logo milestone · 1961-08-05
The G logo was worn on the helmet for the first time, at the team’s annual intra-squad game at old City Stadium. Lombardi had asked equipment manager Gerald “Dad” Braisher for a logo, and Braisher’s assistant John Gordon, an art student at St. Norbert College, sketched a football-shaped G. [1] [2] [4]
Logo milestone · 1970
Team historian Cliff Christl, working from old photographs, found that the football-shaped G had been changed to an oval before the 1970 season; he notes the new G may have been phased in. [2]
Research sources
- Green Bay Packers ↗ · Wikipedia · accessed 2026-09-25
- The G Stands for Green Bay ↗ · Green Bay Packers, 2015-09-24 · accessed 2026-09-25
- Pick a logo, any logo ↗ · Green Bay Packers, 2012-07-06 · accessed 2026-09-25
- St. Norbert professor who designed original Packers ‘G’ logo dies at 83 ↗ · FOX 11 News, 2023-10-02 · accessed 2026-09-25
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Colour sample
Sampled artwork colours
Black (primary sample)Primary
- HEX
- #223333
- RGB
- 34, 51, 51
Text contrast on white13.21:1 · AAA
Text contrast on near-black1.43:1 · Fail
Yellow (accent sample)Accent
- HEX
- #FFCC11
- RGB
- 255, 204, 17
Text contrast on white1.51:1 · Fail
Text contrast on near-black12.5:1 · AAA
Approximate values sampled from the archived artwork file. Sampling can round colours, so these are not the owner’s published colour specification.
Design context
Logo design & typography notes
Christl states that the G stands for Green Bay, and that the claim it stands for “greatness” began with a story told by Tiki Barber before Super Bowl XLV.
The G is the only logo that has appeared on the Packers’ helmet.
The team has used a metallic gold plastic helmet since 1951, and hunter green and athletic gold have been its colours since 1958.
From the researched record (AI-assisted source review); see research sources.
Reference
Frequently asked
Who designed the Green Bay Packers logo?
Packers G logo (1961) is credited to John Gordon. The designer of the specific file version shown on this page is not recorded. [1] [2] [4]
Can I use the Green Bay Packers logo?
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
When did Green Bay Packers change its logo?
1950: The team’s first official logo appeared: the word Packers in green capitals with an enlarged P, set over a football and two goalposts. 1954: A new logo showed a silhouette of Wisconsin inside a football, with a player cocking his arm to throw a pass. 1959: With Vince Lombardi’s arrival, an overlapping block G and B was designed for caps, shirts and jackets. 1961-08-05: The G logo was worn on the helmet for the first time, at the team’s annual intra-squad game at old City Stadium. Lombardi had asked equipment manager Gerald “Dad” Braisher for a logo, and Braisher’s assistant John Gordon, an art student at St. Norbert College, sketched a football-shaped G. 1970: Team historian Cliff Christl, working from old photographs, found that the football-shaped G had been changed to an oval before the 1970 season; he notes the new G may have been phased in. [1] [2] [3] [4]
What file formats are available for the Green Bay Packers logo in this archive?
Available file formats: AI, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
Marks with visual support
Ranked from image embeddings, perceptual hashes and geometric evidence. Ranks are not percentages or trademark clearance.
Same company
More from National Football League
Listed because the archive records the same company.
Same industry
More Football Clubs logos
Listed because the archive records the same industry, United States first.
Provenance
Source & evidence
SimilarLogo archive files, not yet independently reviewed.
Editorial / reference only. Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence.
Technical provenance
Source typeSimilarLogo archive files
Source reviewNot independently reviewed
- Source
- Not recorded
- Source date
- 2026-08-02
- Recorded by
- SimilarLogo archive import
- SHA-256
- 447e540f9c0e2724872409a6dfb1542094df0b0c709f654bdba358fb5a29ae51
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
Cite or link to this record
SimilarLogo. “Green Bay Packers logo record.” Updated 2026-08-27. https://similarlogo.com/brand/green-bay-packers/
Record Change log (1)
2026-08-27Imported 2 original files (1 items) from the owner's WordPress archive snapshot 2026-08-02. Rights: editorial/reference only.
These files come from SimilarLogo's archive of Green Bay Packers artwork (archive snapshot 2026-08-02). Formats and file details are shown in the library.
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