Product milestone · 2010-04
Alibaba Group launched AliExpress as one of its global consumer marketplaces. [1] [2]
AliExpress Logo
Archive record · not confirmed as the current logo.
Logo files, variants & history · SVG, PNG · updated 29 days ago
File checks recorded: The file registry records a passed file-format check for each file.AI-assisted source check: An AI-assisted process compared the artwork with its recorded source URL; an editor has not reviewed it.Editorial / reference only: Recorded use status for this logo record.
Brand profile
About AliExpress
Cross-border online retail marketplace
AliExpress (全球速卖通) is an online retail service based in China and owned by Alibaba Group. Independent sellers, mostly small businesses in China and other locations such as Singapore, use it to offer products to international buyers.
A March 2025 AliExpress press release describes it as an international online retail marketplace under Alibaba International Digital Commerce Group, reaching more than 200 countries and regions and over 150 million consumers.
Available in this archive
AliExpress logo files at a glance
AliExpress has 6 downloadable files in SVG, PNG in this archive. 1 logo record is catalogued; that is not the number of verified redesigns.
PNG renditions reach 2,048 pixels on the longest side.
Choose a format and size ↓File library
Files & downloads
Browse recorded formats and variants for AliExpress. Source formats appear first, followed by raster sizes.
Available from SimilarLogo
SVG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
PNG · Primary
Monochrome rendition · Community reproduction
A file link or download does not grant a trademark licence or permission to reuse a logo.
Brand heritage
Logo history & brand milestones
One logo record is catalogued. The milestones below are dated separately from it.
Platform milestones from 2010 to 2024 and the 2015 logo announcement. The sources checked do not describe how the logo looked before or after that change. Company and product dates are labelled separately from design changes.
Logo milestone · 2015-03-31
AliExpress unveiled a new logo together with the tagline “Smarter Shopping, Better Living”, ahead of the site’s fifth anniversary on 10 April 2015. The announcement does not describe how the design changed. [3]
Company milestone · 2017
According to AliExpress, its number of global buyers passed 100 million and it set up a local team in Europe. [4]
Product milestone · 2023-03
AliExpress launched Choice, a curated selection of products offered with free shipping, free returns and delivery guarantees. [4]
Company milestone · 2024
AliExpress became the official e-commerce partner of UEFA Euro 2024. [4]
Research sources
- AliExpress ↗ · Wikipedia · accessed 2026-09-25
- Introduction to Alibaba Group: milestones ↗ · Alibaba Group · accessed 2026-09-25
- For Its 5-year Anniversary, AliExpress Looks Ahead ↗ · Alizila (Alibaba Group), 2015-03-31 · accessed 2026-09-25
- AliExpress Celebrates 15 Years of Affordability, Innovation, and Customer Satisfaction ↗ · AliExpress via PR Newswire, 2025-03-17 · accessed 2026-09-25
Compiled 2026-09-25 by AI-assisted source review. Each statement links its sources; an editor has not yet independently confirmed them.
Dates not verifiedStatus unverified
AliExpress logo Monochrome rendition · Community reproduction
Monochrome community vector reproduction from Simple Icons. The SVG is a sanitized drawing copy and PNGs are generated renditions, not official press-kit masters. The collection date is not the logo’s introduction date.
1/1
All 1 logo record for AliExpress
- AliExpress logo Monochrome rendition · Community reproduction (this page)
Colour sample
Rendition colours
Black (primary sample)Primary
- HEX
- #000000
- RGB
- 0, 0, 0
Text contrast on white21:1 · AAA
Text contrast on near-black1.11:1 · Fail
Colour recorded with the Simple Icons community reproduction. It is not an owner-published colour specification. See other black logos →
Design context
Logo design & typography notes
The sources checked do not describe the appearance of the AliExpress logos before or after 2015, or name a designer.
From the researched record (AI-assisted source review); see research sources.
Reference
Frequently asked
Can I use the AliExpress logo?
Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence. Always check the owner's brand guidelines.
When did AliExpress change its logo?
2015-03-31: AliExpress unveiled a new logo together with the tagline “Smarter Shopping, Better Living”, ahead of the site’s fifth anniversary on 10 April 2015. The announcement does not describe how the design changed. [3]
What file formats are available for the AliExpress logo in this archive?
Available file formats: SVG, PNG. Dimensions, source and usage conditions are listed for each file below.
Visual neighbours
No close visual matches
No other archived mark is listed as a close match; that is not a uniqueness or trademark check. The similarity check shows weaker candidates.
Same industry
More Retail & E-commerce logos
Listed because the archive records the same industry, China first.
Provenance
Source & evidence
Simple Icons community reproduction (github.com/simple-icons/simple-icons · icons/aliexpress.svg), checked by an AI-assisted process; an editor has not reviewed it.
Editorial / reference only. Download for identification, news and comparison. Commercial use needs the owner's permission. This page never grants a licence.
Technical provenance
Source typeSimple Icons community reproductionInspect source reference ↗
Source reviewAI-assisted check · 2026-09-08; no editor reviewInspect the recorded website
- Source
- github.com/simple-icons/simple-icons · icons/aliexpress.svg
- Source date
- 2026-09-08
- Recorded by
- Archive import with an AI-assisted source check
- Originality
- Community vector reproduction; not an official master
- SHA-256
- 6759624bde317369e7ae4e783451904981fbc270251c1cd472fe76460fc95eb1
SHA-256 of the recorded file. Checksums identify exact bytes, not who created the artwork.
Cite or link to this record
SimilarLogo. “AliExpress logo record.” Updated 2026-09-25. https://similarlogo.com/brand/aliexpress/
Record Change log (1)
2026-09-08AliExpress: source-attributed artwork and PNG/SVG renditions added.
This is a monochrome community vector reproduction from Simple Icons, not an official press-kit master. Downloads include a cleaned SVG and PNG sizes generated from it. The collection date is not the logo’s introduction date.
All logos and trademarks on SimilarLogo are the property of their respective owners and are provided for informational, editorial and identification purposes only. Availability here does not imply any licence, affiliation or endorsement. Rights holder? Claim this brand · Request removal · Report an error. Staff review each request; there is no automatic takedown.